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2026 Business Planning Series
Our 6-part workshop series gives you a complete, actionable business plan to dominate 2026. Align your goals, sharpen your systems, and outperform the competition.
Real estate training for relentless agents pursuing greatness
Learn from Ryan Serhant, founder and CEO of the most-followed real estate brand in the world, and transform your business with proven real estate coaching, sales training, and community found only at Sell It.
your growth engine
With over $300M in referrals and a community built on excellence, Sell It empowers agents to deliver results that define the standard.
Trusted by 45K agents in 130 countries, Sell It is Ryan Serhant’s premier real estate training and education platform. Designed for ambitious agents determined to reach their next level, Sell It combines on-demand training, live workshops, and 1:1 coaching.
BUILD
Brand
Amplify
Connect
simplify
BUILD
Brand
Amplify
Connect
simplify
BUILD
Brand
Amplify
Connect
simplify
BUILD
Brand
Amplify
Connect
simplify
CHOOSE YOUR PLAN
Choose your path to accelerate your growth
Unlock a future where you can build a brand that commands trust, close more high-value deals, and scale your business with industry-leading real estate training.
I'm Building my Business
I’m on a trajectory to a sustainable business and I'm ready to develop the success habits that get me more appointments, more transactions, and help me achieve my goals—fast.
I'm on a Fast Track to Success
I’m ready to build a solid foundation of the key activities, tactics, and tools that will power a successful business from the ground up.
I'm Ready to Raise the Bar
I understand the value of smarter systems and accountability and I’m ready to unlock my next level of growth. I want to strategize for more opportunity and fine-tune the tactics and tools that will get me there.
I’m a Team Lead
I’m ready to be the CEO of my business. I’m investing in the systems and strategy to scale, amplify my team, and keep growth moving even when I step away.
CHOOSE YOUR PLAN
Your growth journey starts here
Convert more leads, attract more clients, and scale your business with industry-leading real estate coaching and sales training.
Sell It Starter
$0/mo
Jumpstart your growth with free access to foundational strategies and tools.
Bi-weekly rotating workshop replays
Monthly live workshops
Strategically designed course lessons
Access to scripts and personalized templates
Invitations to in-person events
Membership
$24.92/mo
Advanced training and community support to accelerate your results.
A global referral network and community of 30k+ growth-minded agents
Monthly Q&A with Ryan Serhant
Weekly workshops led by industry leaders
Access to Ryan’s 8 Signature courses
A growing library of industry-relevant mini courses
Access to guides, scripts, templates and more
PRO Coaching
$1,500/mo
Premium, 1:1 guidance and exclusive strategies to dominate your market.
Everything included in Membership, plus:
Personalized Blueprint Call and 90-Day Blueprint
1:1 coaching sessions with your dedicated PRO coach
Additional PRO-exclusive monthly Q&A with Ryan Serhant
Weekly workshops with experts & trainings with top producing coaches
Exclusive SERHANT. access and invitations to private events with Ryan
Access to all digital courses, guides, templates and resources
Sell It Starter
$0/mo
Free Forever
Jumpstart your growth with free access to foundational strategies and tools.
Bi-weekly rotating workshop replays
Monthly live workshops
Strategically designed course lessons
Access to scripts and personalized templates
Invitations to in-person events
Save 15%
Membership
$24.92/mo*
*When billed annually
Advanced training and community support to accelerate your results.
A global referral network and community of 30k+ growth-minded agents
Monthly Q&A with Ryan Serhant
Weekly workshops led by industry leaders
Access to Ryan’s 8 Signature courses
A growing library of industry-relevant mini courses
Access to guides, scripts, templates and more
Save 15%
PRO Coaching
$1,333.33/mo*
*When billed annually
Premium, 1:1 guidance and exclusive strategies to dominate your market.
Everything included in Membership, plus:
Personalized Blueprint Call and 90-Day Blueprint
1:1 coaching sessions with your dedicated PRO coach
Additional PRO-exclusive monthly Q&A with Ryan Serhant
Weekly workshops with experts & trainings with top producing coaches
Exclusive SERHANT. access and invitations to private events with Ryan
Access to all digital courses, guides, templates and resources
VOICES OF VICTORY
Hear from your peers
"The PRO coaching program is absolutely the best training a real estate professional can take. The investment has paid off tremendously through the multi-million-dollar deals I've closed via the Sell It referral network."
Ximena Villarreal
Miami, FL
"Two weeks before joining Sell It PRO Coaching, I was ready to walk away from real estate for good, but after making the investment, I'm so glad I did. Everything changed. For the first time, I’m treating it like a real business and seeing results pay off."
Jerry Gibbons
Morristown, NJ
"I'm full with energy and I feel I have reached a new level. I'm much more confident negotiating prices and listing properties. I'm super happy I found Sell It."
Merle Tamm
ESTONIA & SPAIN
"Let's goooo. Just got a referral through this platform yesterday! $2M buyer. MAKE SURE TO NETWORK!"
Mark Metzler
WESTCHESTER COUNTY, NY
WHAT's NEw
Real estate training, courses & industry insights
Stay sharp and stay selling. Explore our latest workshops, courses and expert insights from Ryan Serhant and the Sell It community designed to keep you one step ahead.
Workshop Series
60 min
New mini Course
7 min
The Agent's Guide to AI
Leverage cutting-edge AI tools to move faster, accelerate content creation, build repeatable workflows, and scale with confidence.
Blog post
4 min
Top 5 Benefits of Real Estate Training
Learn how investing in real estate training can accelerate your success, improve your client relationships, and position you as a top-performing agent in your market.
Ready to up-level your real estate business?
Join thousands of agents who have elevated their skills and income with Sell It.
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